Saturday, 17 July 2010

Spain Hardware Sales 2010

Nintendo Spain's Rafael Martinez reveals hardware unit YTD and LTD marketshares from GfK in this interview. As Nintendo previously gave out these marketshares for the end of 2009, along with LTD units it;s possible to calculate this yeas sales from the change in LTD marketshare combined with the 2010 YTD marketshares.

Console Hardware Units 2010:

YTD / LTD: 560,000 / 4,490,000
Wii: 46.9% (263,000) / 50.4% (2,260,000)
PS3: 35.9% (201,000) / 32.4% (1,450,000)
360: 17.2% (96,000) / 17.2% (770,000)

Portable Hardware Units 2010:

YTD / LTD: 360,000 / 7,460,000
NDS: 71.8% (258,000) / 67.8% (5,060,000)
PSP: 28.3% (102,000) / 32.2% (2,400,000)

Total Hardware Units 2010:

YTD / LTD: 920,000 / 11,950,000
WII: 263,000 / 2,260,000
NDS: 258,000 / 5,060,000
PS3: 201,000 / 1,450,000
PSP: 102,000 / 2,400,000
360: 96,000 / 770,000

As we recently had 2010 unit figures for France I thought it interesting to see how the combined sales across the two countries had been during the first half of 2010:

France + Spain Hardware Units 2010:

ALL: 2,255,000 (100%)
NDS: 728,000 (32.3%)
WII: 588,000 (26.1%)
PS3: 493,000 (21.2%)
360: 251,000 (11.1%)
PSP: 195,000 (8.6%)

France / Spain / Total
ALL: 1,335,000 (59.2%) / 920,000 (40.8%) / 2,255,000
NDS: 470,000 (64.6%) / 258,000 (35.4%) / 728,000
WII: 325,000 (55.3%) / 263,000 (44.7%) / 588,000
PS3: 292,000 (59.2%) / 201,000 (40.8%) / 493,000
360: 155,000 (61.8%) / 96,000 (38.2%) / 251,000
PSP: 93,000 (47.7%) / 102,000 (52.3%) / 195,000

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